TikTok made him famous. Now he wants to break into high fashion

It all started with a DIY lightting set-up. Noah Beck — the 20-year-old Arizona-born TikTok star with nearly 30 million followers — made his first videos for the social media platform by improvising late at night in his bedroom. This was about a year and a half ago, while he was home on holiday break from the University of Portland, in Oregon, where he was both studying business and playing soccer.